Palookaville is a semi-autobiographical comic created by Seth, the pen name of Gregory Gallant. Part of the story here is his search for a fictitious New Yorker cartoonist named Kalo. He has just discovered Kalo's real name, and when he shares this information with this friend and fellow cartoonist Chester Brown, Brown hands him a surprise - a 1978 issue of Popular Cartoons with a Kalo cartoon in it!


From Palookaville #5 (May 1994, Web-Ed's collection). Copyright 1994 Seth.
Brown also confesses that he bought the magazine for the Bill Ward cartoons (as indeed many people did). Seth responds,
"Bill Ward! Ha-Ha! The guy who draws the torpedo tits?"
Yep Seth, that's the guy

Now while this series was coming out (20 years ago already - sheesh!), some of us thought there really might be a New Yorker cartoonist named Kalo - Seth did not reveal until later that he had made the name up. I didn't bother to research it since no spanking was involved, but now I have to wonder: this story seems pretty authentic - is it possible Seth merely changed the name of the cartoonist? After all, he uses a pen name himself. Off the top of my head, I can't name every New Yorker cartoonist who may later have sold to Humorama, but one man who definitely did was Kirk Stiles (39 M/F Stiles spanking cartoons in Humorama are currently documented).
There is some resemblance: Kalo was supposedly Jack Kalloway, and Kirk Stiles signed his work "Kirk". I've never met Seth but if I do I'll be very tempted to ask him. In any case it was fascinating to run into this reference to Humorama.
